We are more and more women who want to contribute a positive transformation to our environment, and we want to do it from an authentic, personal place. We want to live working on something that makes sense for us, integrating the feminine and the cyclical in each step. Many times we do not feel reflected in business models or language used in the world of entrepreneurship.

In my experience of creating and sustaining the project, the image of a fruit tree that grows slowly and cyclically, as a metaphor of the process of creating and developing your own project, has served me a lot to review, integrate and share my own learning as an entrepreneur.

The seed is the essence of our project. It reflects the spark that drives us to share what we are passionate about. Our talents, values ​​and dreams.

The roots absorb the necessary nutrients so that our tree grows in a healthy and sustainable way. They represent less visible aspects such as our attitudes, beliefs, habits.

The trunk symbolizes the practical part, the structure of our project. Management, management, planning. Its legal form. Its development. Therefore, it must be robust.

The branches, which expand, give us the possibility of living from our project if the flowers and fruits, which distinguish us and that will be regenerating, are appreciated and savored.

And in the same way that it is important to pay and nurture our project to grow strong and healthy, pruning is also essential to cut and transform what is no longer useful and that the tree is more resistant.

Woman who seeks, visionary woman, cyclical and multifaceted woman, is the time to find new models of undertaking and sustaining us economically. Do you want to receive support, inspiration and resources, to take care and grow as a person while taking care and developing your project?