The surprise red theory is defined as a synonym for power. This hue, associated with passion, energy and life, has been integrated throughout history to evoke intense and passionate emotions. Nowadays, The theory of Red Surprise invites us to incorporate this vibrant color in our homes in a creative way. As Coco Chanel said, «Red is the color of life,» and in the world of interior design, a rebirth is living. Discover how this color can transform your space and add a touch of passion to your life!
The magical power of red
Red is found in many natural elements such as blood, fire or food, this association creates a deep connection between color and concepts such as life, passion, energy and danger. Red, a color that goes beyond the aesthetic, has great psychological power, its ability to stimulate our emotions and capture our attention is a sample of its magic. It has been shown that this exciting color can increase heart rate or body levels when seeing it dominating a space, which makes it a intense color and that motivates action.
What is the origin of the surprise red theory?
Although it cannot be attributed to a merely specific author, it is considered Taylor Migliazzo Simon as the designer who viralized this trend. The theory of Red Surprise gained popularity through platforms like Tiktokwhere designers and Influencers They shared their experiences and results. The central idea is that the red color, by its burning and striking nature, It has the power to capture attention and add a touch of energy to any space.