We are less than five days after celebrating the maximum American football party at the global level, the Super Bowlwhich in its delivery LVI promises to keep us at the edge of the armchair. However, the historical part -time poster and the encounter between the Cincinnati Bengals and Los Angeles Rams will not be the only surprises. The headquarters of Super Bowl 2022he Sofi Stadiumone of the most surprising sports and entertainment scenarios in the world conceived by Hksthe third largest architectural office in the United States.
We speak exclusively with Alfredo «Fred» Ortízthe sports director and main HKS AIA on the construction of the Sofi Stadium and the characteristics that one of the most impressive stadiums do. Although Fred was born in El Paso, Texas, is the son of Mexican migrant parents who opted for the American dream and today, it is the proud parents of the Mexican who is transforming sports architecture globally.
The Sofi Stadium is home to the Chargers and the Rams.Courtesy of HKS/Bruce Damonte
Stan Kroenke's dream: the story behind Sofi Stadium
The capital of the cinema stars, Hollywood, had been waiting for its own American headquarters for more than 100 years. In 2014, Stan Kroenkeowner of the Rams, set out to fulfill that dream and acquired the site of the former Hollywood Park racecourse in Inglewood, California, to move its franchise of San Luis to Los Angeles towards a majestic stadium. The businessman contacted Hks To carry out this task with some important premises: I had to hold the maximum in technology, be large enough to also house the RAMS AND THE CHARGERSbecome a global reference in terms of show architecture. “We were contacted by the owner of the Rams as soon as he bought the property in Los Angeles. He shared his aspirations with us: this project would be more than a stadium, as it would be home to the Rams and the Chargers and a first level entertainment center inspired by the scene and the Californian climate, ”he shared Alfredo Ortíz.