Discover what the Coca-Cola label says and what it should say in Mexico

For more than a year new measures to reduce obesity and reduce the consumption of junk food have been applied in Mexico. However, the new taxes and, above all, the new labeling of these products have been described by social organizations as misleading.

This is mainly because the nutritional measurements on the labels are not made on the entire product but on certain grams, which is tricky for readers; also (and it is something serious) because the maximum measure of sugar consumption used by the Mexican government is 18 tablespoons of sugar when those recommended by the WHO are 10. In this way the authorities maximize the standards and it seems that the products are less caloric, for example.

The Strategic Platform Against Obesity and Overweight (ContraPeso) alliance has analyzed a Coca-Cola label that is now circulating on its products, and has produced an illustration of what the information it displays should actually be like.

Curiously, the results are devastatingly different. With this argument, Cofrepis can be definitively questioned: are junk food labels in Mexico misleading or not?

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